Hi success business achievers,
I found this interesting and lovely
to share with you the simple hidden tidbits of succeeding in your business. Enjoy.
Rule #1 – Something You Love
Passions overflow and mingle for
Stewart, whose life and business are “inextricably intertwined.” Search and
experiment until you find your passion, then work will fulfill and empower you
to create, build, devise, initiate, lead and serve.
Rule #2 – What’s the Big Idea?
Walk in your customers’ shoes and
ask the right questions before jumping in to a Big Idea. Does she have use for
your Big Idea in her life? Are better alternatives available? Is it simple to
understand and deliver? Does it make sense where you live? Is it affordable,
too big or too limited? Does it make the world better?
Rule #3 – Zoom In and Out
It takes a telescope, a wide-angle
lens, a microscope and the ability to use each appropriately to succeed as a
business owner. Clear vision, a good accountant and lawyer, a pragmatic look at
risk, and a frugal culture are key.
Rule #4 – Share and Connect,
Build and Manage
“Does caring for your customer come
naturally to you? If making money is more important than your customers’
satisfaction and loyalty, then you may have not yet found the right business to
build,” Stewart writes. Entrepreneurs profit by giving information away and by
painting a happy, optimistic and long-term picture for their customers.
Rule #5 – Arrest the Eye, Tug the
Heart, Convey the Unique
Promotional creativity without
common sense is costly, but common sense alone is boring. Clever, unexpected
and creative advertising paired with publicity that captures media interest
puts products in your customers’ hands.
Rule #6 – Quality: Every
Decision, Every Day
Escape today’s status quo of
dispensable, inferior, and even useless products. Corporate cultures should
embrace and produce quality at every level because that equates to happy
customers.
Rule #7 –Talent, Energy,
Integrity, Optimism and Generosity
Seek and hire only the best
employees, who collaborate toward common goals and fully understand and respect
your Big Idea. Take emotion out of hiring decisions, check references,
introduce candidates to involved employees and hire what you need.
Rule #8 – Gather the Good,
Abandon the Bad, Clear Your Mind, and Move On
Resist panic. Stay in control no
matter the business challenge. “With common sense and determination, we can
turn what looks like a disaster into a triumph,” Stewart writes. Detours are
part of the journey, so prepare for “occasional dark nights and remain
steadfast.” Good things often masquerade as trouble.
Rule #9 – Calculated Risks,
Careless Chances
Long-shot chances, especially
financial ones, tend to wake you out of sound sleep. So when opportunity
presents itself, realize it’s not the last time it will knock. Take a deep
breath, assess risk and step out with a well-calculated way to manage it.
Rule #10 – Make It Beautiful
Listen, learn, innovate and become
an authority for your customers and remember to always “make it beautiful.”
“Sweat a little Be better”
Africa’s Finest!
Brian Pade
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